Corporate Value + Society + Environment

The European Commission recommends that Corporate Social Responsibility be understood as the balanced responsibility of a company in the following three areas of activity: (1) corporate profit, (2) society and (3) the environment. It calls this the Triple Bottom Line.

Accordingly, balanced corporate responsibility means a shift from the conventional mindset of first generating profit and then doing good, i.e., using the profit generated in a socially or ecologically sensible way, for example, to the mindset of already designing and living in a socially and ecologically compatible way all processes that lead to the generation of profit.